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            <text>LIST 5 LATEST OF PUBLICATION&#13;
&#13;
Application of the stimulus-organism-response model in the airline industry: examining mediating role of airline image in repurchase intention. International journal of supply chain management . 9(2), 981 - 989, (2020).&#13;
&#13;
Issues and challenges in attracting and retaining customers: a case of pak tam cafe. International journal of modern trends in business research. 3(11), 23 - 30, (2020).&#13;
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Entrepreneurial orientation and educational levels in malaysian indian ethnic entrepreneurs. journal of advanced research in dynamical and control systems. 11(05), 1628 - 1633, (2019).&#13;
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Model cadangan kajian mengenai faktor peribadi pengguna dalam menerangkan keinginan membeli produk tiruan berjenama mewah. Jurnal pengurusan &amp; muamalah. 9(2), 80 - 93, (2019).&#13;
&#13;
Issues and challenges in attracting and retaining customers: a case study of pak tam café. International conference on hospitality, wellness and tourism (howelt 2019). (), 3 - 7, (2019).&#13;
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            <text>&#13;
LIST 5 LATEST OF RESEARCH&#13;
&#13;
The changing of mutaiyas cash &amp; carry sdn. bhd. (2019), Leader, Universiti&#13;
&#13;
Developing a new model for cyber security behavior of e-hailing services (2019), Member, Kpt&#13;
&#13;
Pak tam cafe: issues and challenges in attracting and retaining customers (2018), Member, Universiti&#13;
&#13;
An integrated model to enhance malaysia manufacturing product innovation performance (2017), Member, Universiti&#13;
&#13;
Developing a new safety and quality assurance model in malaysian child care centres (2017), Member, Kpt&#13;
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            <text>Business Management&#13;
UUM College of Business</text>
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            <text>04-9287406</text>
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            <text>selvan@uum.edu.my&#13;
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              <text>CV - Prof. Madya Dr. Selvan a/l Perumal</text>
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              <text>Prof. Madya Dr. Selvan a/l Perumal</text>
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          <name>Source</name>
          <description>A related resource from which the described resource is derived</description>
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            <elementText elementTextId="61658">
              <text>Portal UUM</text>
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          <name>Date</name>
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              <text>2020-05-05</text>
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