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                <text>College of Arts and Sciences (CAS)</text>
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    <name>CV</name>
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            <text>Article in Academic Journal&#13;
&#13;
Mohamad, B., Bakar, H. A., &amp; NO_INITIAL (2014). Corporate Communication Management (CCM) and Organisational Performance: A Review of the Current Literature, Conceptual Model and Research Propositions. Procedia-Social and Behavioral Sciences. 155(2014), 115 - 122.&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Mohamad, B. (2014). Expatriate Adjustment: Validating Multicultural Personality Trait among Self-initiated Academic Expatriates. Procedia - Social and Behavioral Sciences. 155(2014), 123 - 129.&#13;
&#13;
Mustaffa, C.S., Mohamad, B., &amp; NO_INITIAL (2014). Preface: Communication, Empowerment and Governance: The 21st Century Enigma. Procedia - Social and Behavioral Sciences. 155(2014), 1 - 3.&#13;
&#13;
Mohd Yusof, F., &amp; NO_INITIAL (2014). Understanding Teacher Communication Skills. Procedia: Social and Behavioral Science. 155(), 471 - 476.&#13;
&#13;
Bakar, H. A., NO_INITIAL, Mustaffa, C.S., &amp; Mohamad, B. (2016). Relationships Differentiation: Cross-Ethnic Comparisons in Malaysian Workplace . Journal of Intercultural Communication Research. 45(2), 71 - 90.&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Mohamad, B. (2016). Differentiating Relationships in the Workplace: A Cultural Perspective. International Review of Management and Marketing. 6(7S), 141 - 144.&#13;
&#13;
Mohamad, B., Bakar, H. A., &amp; NO_INITIAL (2016). Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model. International Review of Management and Marketing. 6(7S), 175 - 180.&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Mustaffa, C.S. (2016). The mediating roles of communication in expatriate adjusment. Journal of Telecommunication, Electronic and Computer Engineering . 8(8), 129 - 132.&#13;
&#13;
Bakar, H. A., Mohamad, B., NO_INITIAL, Subramaniam, C., &amp; Choo L.S (2018). Shared Cultural Characteristics Similarities in Malaysia’s Multi-ethnic Society. Journal of Intercultural Communication Research . 75(2), 1 - 35.&#13;
&#13;
Hashim, N.L., M.M.Rejab, Romli, R., &amp; NO_INITIAL (2017). Coverage Criteria for UML State Chart Diagram in Model-based Testing. Journal of Telecommunication Electronic and Computer Engineering, (JTEC), UTeM, Melaka, Malaysia, Vo.3, No.2, . 9(2-11), 85 - 89.&#13;
&#13;
NO_INITIAL (2017). Examining Malaysian leader characteristics in a manager-subordinate relationship. Jurnal Komunikasi, Malaysian Journal of Communication. 33(3), 214 - 230.&#13;
&#13;
Bakar, H. A., NO_INITIAL, &amp; NO_INITIAL (2014). Measuring Communication Style in the Malaysian Workplace: Instrument Development and Validation. Journal of Intercultural Communication Research. 43(2), 87 - 112.</text>
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            <text>Papers in Conference Proceeding&#13;
&#13;
NO_INITIAL (2010). Keterbukaan Komunikasi Kepemimpinan dari Perspektif Menerima Teguran Mempengaruhi Komitmen Pekerja Sokongan: Satu Kajian Kes di Telekom Malaysia Berhad. Proceeding of International Conference On Communication and Media 2010 (i-COME '10) &amp; Doctoral Workshop. 2(), 86 - 96.&#13;
&#13;
Ismail, A., Aripin, N., &amp; NO_INITIAL (2008). Bases of television among non-paid TV Channels in Malaysia. . Proceeding of International Conference of Communication and Media 2008. (), 1 - 16.&#13;
&#13;
Mustaffa, C.S., Mohamad, B., &amp; NO_INITIAL (2014). Preface: Communication, Empowerment and Governance: The 21st Century Enigma . International Conference on Communication and Media 2014. 155(), 1 - 3.&#13;
&#13;
Mohamad, B., Bakar, H. A., &amp; NO_INITIAL (2014). Corporate Communication Management (CCM) and Organisational Performance: A Review of the Current Literature, Conceptual Model and Research Propositions. International Conference on Communication and Media 2014. 155(), 115 - 122.&#13;
&#13;
Mohamad, B., Bakar, H. A., &amp; NO_INITIAL (2012). The Influence of Corporate Culture, ICT Diffusion Innovation and Corporate Leadership on the Corporate COmmunication Management (CCM: A Managerial Perspective. Proceeding of International Conference on Culture, Communication and Multimedia Technology. (), 363 - 374.&#13;
&#13;
NO_INITIAL, Mustaffa, C.S., &amp; Bakar, H. A. (2012). Expatriation in Malaysia: Predictors of Cross-Cultural Adjustment Among Hotel Expatriates. Proceeding of International Conference on Communication and Media . (), 1 - 37.&#13;
&#13;
NO_INITIAL, &amp; Dalib, S. (2012). Conceptualizing Intercultural Communication Competence. Proceeding of International Conference on Communication and Media (iCOME'2012). (), 71 - 95.&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Mohamad, B. (2016). Differentiation Workplace Relationships: One Nation-Three Culture Context. European Proceedings of Social and Behavioral Sciences. XIV(August 2016), 552 - 228.&#13;
&#13;
Mohamad, B., Bakar, H. A., &amp; NO_INITIAL (2016). Corporate Identity Management (CIM) Model in Malaysian Higher Education Sector: Literature Review and Hypothesis Development. European Proceedings of Social and Behavioral Sciences. XIV(August 2016), 659 - 666.&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Mustaffa, C.S. (2016). The relationship between individual, organizational and non-work factors and cross-cultural adjustment. The mediating role of communication. European Proceedings of Social and Behavioral Sciences. XIV(), 559 - 565.&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Mohamad, B. (2014). Expatriate Adjustment: Validating Multicultural Personality Trait among Self-initiated Academic Expatriates. Procedia - Social and Behavioral Sciences. 155(), 123 - 129.&#13;
&#13;
Mohd Yusof, F., &amp; NO_INITIAL (2014). Understanding Teacher Communication Skills. Procedia - Social and Behavioral Sciences. 155(), 471 - 476.&#13;
&#13;
Mohamad, B., NO_INITIAL, NO_INITIAL, &amp; Bakar, H. A. (2017). Exploring Corporate Identity Management in Malaysian Higher Education Sector. Proceedings of 3rd International Colloquium on Corporate Branding, Identity, Image and Reputation. 1(1), 155 - 159.&#13;
&#13;
NO_INITIAL, Abdul Rahman, N.A., &amp; Mohamad, B. (2013). OES VS SIES: EXPLORING THE CROSS-CULTURAL ADJUSTMENT OF HOTEL EXPATRIATES IN A MULTICULTURAL SOCIETY. Proceeding of International Conference on Communication, Media, Technology and Design. 1(1), 413 - 419.&#13;
&#13;
Abdul Rahman, N.A., NO_INITIAL, &amp; Ramli, R. (2013). The existence of theory electronics propinquity and ICT competency among nurses staff: a Malaysian case study. Proceeding of International Conference on Communication, Media, Technology and Design. 1(1), 281 - 284.&#13;
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            <text>Books&#13;
&#13;
Mohamad, B., NO_INITIAL, &amp; Muda, S. (2009). Etika dan Kepimpinan dalam Komunikasi, Kuala Lumpur:Pearson/Prentice-Hall&#13;
&#13;
Mohamad, B., NO_INITIAL, &amp; Muda, S. (2008). Modul Etika dan Kepemimpinan dalam Komunikasi, UUM, SINTOK:Pusat Pendidikan Profesional dan Lanjutan (PACE) &#13;
&#13;
Dalib, S., NO_INITIAL, &amp; NO_INITIAL (2008). Modul Komunikasi Antarabudaya, Sintok, Kedah:Pusat Pendidikan Profesional dan Lanjutan (PACE)&#13;
&#13;
NO_INITIAL, Bakar, H. A., &amp; Kamaruddin, A. (2009). Modul Komunikasi Perundingan, Sintok, Kedah:Pusat Pendidikan Profesional dan Lanjutan (PACE)&#13;
&#13;
Madon, M., Abdul Rahman, N.A., NO_INITIAL, Aripin, N., &amp; Mohd. Jalil, N.H. (2007). Komunikasi Kemanusiaan, Sintok:Pusat Pendidikan Profesional dan Lanjutan, Universiti Utara Malaysia&#13;
NO_INITIAL, Ahmad, M.K., &amp; Yusof, N. (2010). Modul Pengurusan Komunikasi Strategik, Sintok, Kedah:Pusat Pendidikan Profesional dan Lanjutan (PACE)&#13;
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            <text>Chapters in Book&#13;
&#13;
NO_INITIAL (2018). Komunikasi Awam, Komunikasi dalam Konteks Budaya Malaysia (pp. 340 - 371), Kuala Lumpur:Dewan Bahasa dan Pustaka&#13;
&#13;
NO_INITIAL (2018). Komunikasi Kemanusiaan, Komunikasi dalam Konteks Budaya Malaysia (pp. 1 - 26), Kuala Lumpur:Dewan Bahasa dan Pustaka&#13;
&#13;
NO_INITIAL (2018). Komunikasi dalam Konteks Budaya Malaysia, Komunikasi dalam Konteks Budaya Malaysia (pp. i - 423), Kuala Lumpur:Dewan Bahasa dan Pustaka&#13;
&#13;
NO_INITIAL (2007). Pendekatan Teori Klasik dalam Pengurusan, Pengantar Komunikasi Organisasi (pp. 34 - 47), Petaling Jaya, Selangor:Pearson/Prentice-Hall&#13;
&#13;
NO_INITIAL (2007). Struktur Aliran Komunikasi dalam Organisasi, Pengantar Komunikasi Organisasi (pp. 82 - 102), Petaling Jaya, Selangor:Pearson/Prentice-Hall&#13;
&#13;
NO_INITIAL (2007). Komunikasi Berkesan: Keutamaan dalam Kepimpinan Organisasi, Komunikasi Kepimpinan: Menangani Cabaran Global (pp. 27 - 48), Petaling Jaya, Selangor:Pearson/Prentice-Hall&#13;
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            <text>Past &amp; Current Researchs &#13;
&#13;
AN EMPIRICAL INVESTIGATION ON THE ANTECEDENTS AND CONSEQUENCES OF CORPORATE IDENTITY MANAGEMENT (CIM) MODEL IN MALAYSIAN HIGHER EDUCATION SECTOR (2014), Member, KPT&#13;
&#13;
EXAMINING EMPIRICAL MODEL OF INCLUSIVITY AND EXCLUSIVITY OF DIFFERENTIATION IN THE WORKPLACE RELATIONSHIPS: ONE NATION-THREE CULTURE CONTEXT (2013), Leader, KPT&#13;
&#13;
Electronic Propinquity In The Hospital Manaagement System Among All ICT's Hospitals In Malaysia (2012), Member, KPT&#13;
Expatriate Adjustment : Validating Multicultural Personality Trait Among Self-Initiated Academic Expatriates (2012), Leader,&#13;
&#13;
Examining Empirical Model of Servant Leadership, Collectivist, Power Distance, Budi and Team Effectiveness: Materializing Malay Contextual Culture in Organization (2012), Member, KPT&#13;
&#13;
KETERBUKAAN KOMUNIKASI KEPIMPINAN MEMPENGARUHI KOMITMEN PEGAWAI SOKONGAN: SATU KAJIAN KES DI TELEKOM MALAYSIA BERHAD (2009), Member, KPT&#13;
&#13;
GOING INTERNATIONAL: TOWARDS IDENTIFYING THE FACTORS THAT CONTRIBUTE TO THE ADJUSTMENT OF EXPATRIATE IN THE MALAYSIAN HOTEL INDUSTRY (2003), Leader, KPT&#13;
&#13;
EVALUATING COMPUTER ADAPTIVE TESTING (CAT) PROGRAM FOR ELEMENTARY ENGLISH LANGUAGE CLASSES IN UUM (1999), Member, KPT&#13;
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            <text>Senior Lecturer</text>
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            <text>Multimedia Technology and Communication, UUM College of Arts and Sciences </text>
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        <name>Email Body</name>
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          <elementText elementTextId="12434">
            <text>lina@uum.edu.my</text>
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              <text>CV - Dr. Haslina Binti Halim</text>
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              <text>9 pages, text and photo, color, June 10, 2018</text>
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              <text>Dr. Haslina Binti Halim</text>
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              <text>Portal UUM</text>
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