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              <text>PUBLICATION&#13;
&#13;
(2015). Exploring the incidence of strategic improvisation: evidence from malaysian government link corporations. Asian social science . 11(24), 1 - 8.&#13;
(2010). Assessing the relationship between firm resources and product innovation performance: a resource?based view. Business process management journal. 16(3), 420 - 435.&#13;
(2010). Small medium enterprises’ resources and the development of innovation in malaysia . Journal of innovation management in small &amp; medium enterprises. 2010(), 1 - 14.&#13;
(2012). Identtifying the most innovative industry: a study in malaysian manufacturing sector.. Inventi impact - smes. 1(1), 00 - 00.&#13;
(2015). Linking entrepreneurial orientation and performance: stimulating effective government link companies. International journal of research in social sciences . 5(4), 30 - 40.&#13;
(2015). Transformasi pemikiran keusahawanan bagi dimensi mengenal peluang keusahawanan dalam kalangan oku. Journal of global business and social entrepreneurship. 1(1), 68 - 76.&#13;
(2015). A conceptual paper on the impact of market orientation and innovation on the performance of public sector universities in pakistan, with a specific focus on student satisfaction.. International journal of entrepreneurship and small &amp; medium enterprises . 2(), 1 - 24.&#13;
(2016). The impact of global mind set on firm international performance: an empirical study on sports smes of pakistan. Asian journal of multidisciplinary studies . 4(4), 43 - 49.&#13;
(2016). Enhancing smes performance through innovative cultural values in pakistan. International business management. 10(16), 3673 - 3681.&#13;
(2016). Factors contributing to smes innovative culture in punjab, pakistan: a pilot study . International journal of academic research in business and social sciences. 6(8), 54 - 64.&#13;
(2015). Evaluating the effect of entrepreneurial orientation on sme’s performance: a study of sports industry pakistan . Paradigms: a research journal of commerce, economics, and social sciences . 9(1), 63 - 77.&#13;
(2016). Program transformasi oku melalui edu-tourism: satu tinjauan terhadap kompetensi keusahawanan orang kelainan upaya (oku). . Journal of global business and social entrepreneurship (gbse) . 2(3), 20 - 27.&#13;
(2017). Market orientation: an important consideration for higher education of pakistan. International journal of academic research in business and social sciences. 7(4), 419 - 436.&#13;
(2017). The influence of strategic capability on the performance of small &amp; medium enterprise: a pilot study. Asian journal of multidisciplinary studies . 5(11), 79 - 84.&#13;
(2017). The influence of marketing capability on firm performance: an empirical evidence from nigeria. european journal of business and management,. 9(32), 147 - 154.&#13;
(2017). The influence of marketing capability on firm performance: an empirical evidence from nigeria . European journal of business and management . 9(32), 147 - 154.&#13;
(2017). Program transformasi oku melalui edu tourism: isu dan cabaran bagi meningkatkan kompetensi keusahawanan dalam kalangan belia oku.. International journal of accounting, finance and business . 3(7), 13 - 26.&#13;
(2017). The impact of family business values on longevity of small and medium sized family businesses in nigeria . International journal of economic research. 14(22), 1 - 22.&#13;
(2019). Aura bengkang enterprise: of entrepreneurship and economics. South asian journal of business and management cases. Online(Online), 1 - 14.&#13;
(2017). The mediating effect of innovativeness on innovation strategy, atmosphere, culture and organizational performance: proposed theoretical framework. International journal of economic research. 14(14 (2)), 359 - 369.&#13;
(2018). Program transformasi oku melalui edu-tourism: isu dan cabaran bagi meningkatkan kompetensi keusahawanan dalam kalangan belia oku. Program transformasi oku melalui edu-tourism: isu dan cabaran bagi meningkatkan kompetensi keusahawanan dalam kalangan belia oku. 3(7), 13 - 26.&#13;
(2018). The effect of innovative cultural processes on performance of small and medium size enterprises . Management science letters. 8(10), 1039 - 1048.&#13;
(2018). The effect of innovative cultural processes on performance of small and medium size enterprises . Management science letters 8 (2018) 1039–1048. 8(10), 1039 - 1048.&#13;
(2018). Technological collaboration, technological capability and smes product innovation performance . International journal of management research &amp; review . 8(2), 1 - 13.&#13;
(2018). Strategic alliance and the performance of smes in developing economies: the mediating role of innovation strategy . Asian journal of multidisciplinary studies. 6(2), 47 - 56.&#13;
(2017). A study of factors that support longevity of business enterprises. Journal of business and management . 19(7), 1 - 7.&#13;
(2017). Family relationships, trust and commitment in family enterprise: challenging orthodox practice . International journal of academic research in business and social sciences. 7(12), 1316 - 1325.&#13;
(2019). Toward enhancing sustainable competitive advantage of small and medium enterprises in developing economies of africa: a confirmatory analysis. International journal of entrepreneurial research. 2(2), 1 - 7.&#13;
(2019). Technological capability, relational capability and firms’ performance: the role of learning capability. Revista de gestão. 27(1), 79 - 99.&#13;
(2019). Aura bengkang enterprise: how a tapioca cake business taps its creativity to stay competitive. South asian journal of business and management cases. 2019(11), 1 - 5.&#13;
(2019). Towards effective innovation strategy in small and medium enterprises in african developing economies: the role of top management capability. international journal of academic research in business and social sciences. 9(5440), 537 - 553.&#13;
(2020). Examining the mediating role of innovativeness on the relationship between innovation strategy, atmosphere, culture and performance of hotel industry in thailand: a pilot study. Annals of contemporary developments in management &amp; hr . 2(2), 29 - 39.&#13;
(2013). Investigation on product innovation performance in small medium enterprise in malaysia. Proceeding of 1st international conference on innovation and sustainability icois 2013. 1(1), 00 - 00.&#13;
(2014). Do motivational factors matters in creativity &amp; innovation programme?. 4th international conference on management- 4th icm 2014. 2014(), 00 - 00.&#13;
(2015). Unraveling the link between environmental factors and organizational improvisation. E-proceeding of icssr 2015. 197(), 00 - 00.&#13;
(2015). Keberkesanan transformasi mengenal peluang keusahawanan dalam kalangan oku: kes program transformasi oku dalam edu-tourism. International conference on global business &amp; social entrepreneurship (icogbse 2015). 1(), 436 - 441.&#13;
(2015). Transformasi pemikiran keusahawanan bagi dimensi mengenal peluang keusahawanan dalam kalangan oku. Prosiding international conference on global business &amp; social entrepreneurship 2015. 1(1), 1 - 11.&#13;
(2016). Kompetensi keusahawanan: tinjauan terhadap orang kelainan upaya (oku) bagi program transformasi oku melalui edu-tourism. 3rd international conference on global business &amp; social entrepreneurship 2016. 1(2), 499 - 505.&#13;
(2016). Transformation of disabled people and their entrepreneurial attitude in the edu – tourism industry: a strategic collaboration between universiti utara malaysia, yayasan emkay, yayasan pulau banding &amp; belum rainforest resort. Proceedings of international conference on knowledge transfer (ickt 2015). 1(), 251 - 256.&#13;
(2013). Innovative collaboration for knowledge transfer: corporate social responsibility for smes.. 1st national conference on knowledge transfer program (ktp01). 1(), 1 - 8.&#13;
(2005). Innovation in smes and the impact to business performance. Asia pacific marketing conference. 1(), 393 - 398.&#13;
(2014). Academia industry collaboration project - eliminating the mismatch. Conference proceedings abstracts (wace 10th international symposium on cooperative &amp; work integrated education. 2(), 00 - 00.&#13;
(2016). Entrepreneurial attitude of disabled people towards edu - tourism industry . Proceedings of the 2nd uum international qualitative research conference 2016. 1(), 00 - 00.&#13;
(2015). The influence of entrepreneurial skills, environmental support and motivational factors on entrepreneurial intention . Online proceeding conference on business management research . 1(), 1 - 9.&#13;
(2017). A conceptual paper on corporate social responsibility among malaysian entrepreneurs. Proceedings of the 4th conference on business management (cbm 2017)?: towards industrial revolution (ir) 4.0 . (), 316 - 321.&#13;
(2017). Program transformasi oku melalui edu-tourism: isu dan cabaran bagi meningkatkan kompetensi keusahawanan dalam kalangan belia oku. Proceeding isich 2017. international seminar on islam, culture and heritage: socio-political and economics issues.. 2(1), 45 - 54.&#13;
(2012). Assessing the leanness of government-linked companies and its influence on performance.. 3rd international soft science conference 2012. 1(), 236 - 241.&#13;
(2012). A study of product innovation performance: identifying the most innovativeindustry in malaysian manufacturing sector. Proceedings at the international conference on technology operations and management (ictom 2012), bandung, indonesia, 4-6 july 2012.. 3(), 475 - 484.&#13;
(2018). Innovative determinants for small and medium enterprises performance. Icbm 2018 proceeding. (), - .&#13;
(2010). Prinsip-prinsip keusahawanan. pendekatan gunaan. edisi kedua., Malaysia:Cengage Learning Asia Pte Ltd&#13;
(2005). Pengurusan perkembangan perniagaan, Sintok Kedah Malaysia:Penerbit Universiti Utara Malaysia&#13;
(2007). Prinsip-prinsip asas keusahawanan, Singapore:Thomson Learning&#13;
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            <elementText elementTextId="68446">
              <text>RESEARCH&#13;
&#13;
Empowering b40 entrepreneurs: towards business realization among b40 entrepreneurs at suka menanti, kedah (2019), Member, KEMENTERIAN/AGENSI LAIN&#13;
Changes management and creative approaches in tranforming a company: a case studies of pk7 logistics (2019), Member, UNIVERSITI&#13;
Social return on investment impact analysis to creating social and economical values to community engagement projects (2019), Leader, UNIVERSITI&#13;
Evaluating internship program: case of universiti utara malaysia (2017), Member, UNIVERSITI&#13;
Impak dan keberkesanan program keusahawanan dan kajian tingkahlaku bekas-bekas angkatan tentera yang menjalani latihan bersama perhebat (2016), Leader, KEMENTERIAN/AGENSI LAIN&#13;
Pemantauan pencapaian pelajar dalam pusat kecemerlangan industri (icoe) pemborongan dan peruncitan (2014), Member, UNIVERSITI&#13;
Transformasi oku melalui edu tourism (2013), Leader, KPT&#13;
Keengganan peserta-peserta skim usahawan siswazah memohon pinjaman yang ditawarkan: isu dan persoalan (2012), Leader, UNIVERSITI&#13;
Understanding the effect of organizational resources and environmental turbulence on organizational improvisatioan (2012), Member, UNIVERSITI&#13;
1 korporat 1 csr 1 transformasi (2012), Member, KPT&#13;
Analisis keperluan pembangunan perniagaan program transformasi luar bandar (rtp) (2011), Member, UNIVERSITI&#13;
Best practices of government link companies (glcs) in malaysia: an establishment of "early warning systems" (2011), Member, UNIVERSITI&#13;
Consumer purchase intention at traditional restaurant versus fast food franchise restaurant (2005), Member, KPT&#13;
Networking and the management performance of malay women entreprenuers (2002), Leader, UNIVERSITI</text>
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              <text>Business Management&#13;
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          <name>Telephone</name>
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              <text>04-9284939</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>CV - Prof. Madya Dr. Lily Julienti bt. Abu Bakar</text>
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                <text>Lily Julienti bt. Abu Bakar</text>
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                <text>UUM Portal</text>
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                <text>2020-07-27</text>
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