Title

CV - Prof. Madya Dr. Hasnizam Bin Shaari

Creator

Prof. Madya Dr. Hasnizam Bin Shaari

Source

Portal UUM

Date

%UTC %b %13

Language

English

Bibliography

LIST 5 LATEST OF PUBLICATION

Application of the stimulus-organism-response model in the airline industry: examining mediating role of airline image in repurchase intention. International journal of supply chain management . 9(2), 981 - 989, (2020).

Does halal product availability and accessibility enhanced halal awareness and intention to purchase halal packaged food products: malaysia and thailand�s halal industry perspective . International journal of supply chain management. 9(1), 921 - 930, (2020).

Investigating the effects of customer-based brand equity on turnover intentions with mediating effect of customer citizenship behavior. Management science letters. 10(2), 279 - 286, (2020).

Model cadangan kajian mengenai faktor peribadi pengguna dalam menerangkan keinginan membeli produk tiruan berjenama mewah. Jurnal pengurusan & muamalah. 9(2), 80 - 93, (2019).
Conceptualizing the relationship between employer brand pride, employer brand reputation, employee engagement and employee brand loyalty . International journal of innovation, creativity and change.. 7(5), 346 - 361, (2019).

LIST 5 LATEST OF RESEARCH

The influence of halal marketing strategies on intention to purchase halal product (2019), Leader, Antarabangsa

Citranet sdn. bhd.: how to remain resilient in the malaysian market? (2019), Member, Universiti

Pembangunan indeks kualiti perkhidmatan zakat negeri kedah (2018), Member, Kementerian/agensi lain

Kajian kebolehpasaran perkhidmatan dobi di universiti utara malaysia (2018), Member, Universiti

Smes readiness in adopting digital marketing strategies (2018), Member, Antarabangsa

Occupation

Lecturer

Location

Business Management
UUM College of Business

Telephone

04-9287472

Email Body

zamree@uum.edu.my