Title

CV - Dr. Munirah Binti Khamarudin

Creator

Munirah Binti Khamarudin

Source

UUM Portal

Date

%UTC %b %20

Language

English

Bibliography

PUBLICATION
Name in APA Format : Khamarudin, M.

(2018). Tapping word-of-mouth as an outcome of relationship quality . International journal of organizational & business excellence. 3(1), 81 - 90.
(2019). The role of religious motivation in an international consumer boycott. British food journal. 121(1), 199 - 217.
(2019). Examining factors influencing malaysian consumer purchase intention in halal cosmetic products: a conceptual framework.. Voice of academia. 15(2), 69 - 73.
(2019). Does halal logo influence muslim purchase decision? a comparative study between extrinsic and intrinsic religious people. Voice of academia. 15(2), 61 - 68.
(2013). Exploring the role of company's strategy in dealing with consumer boycott on consumers' motivation to boycott. Australian and new zealand marketing conference 2013, enganging with our future. auckland. 13(), 00 - 00.
(2015). Reflections on relationship benefits and dependence as antecedents of relationship quality. Conference on business management research ii (cbmr ii) . 978-967-13903-0-6(), 00 - 00.
(2017). Tapping word-of-mouth as an outcome of relationship quality. 4th conference on business management (cbm 2017)?: towards industrial revolution (ir) 4.0 . (), - .
(2005). Siri modul kendiri program pengajian luar kampus (plk-uum)bpmm 3053 pemasaran antarabangsa, Universiti Utara Malaysia, Sintok:Penerbit Universiti Utara Malaysia
(2021). Agrarian sector: trends, scenarios, and policy: sustainable palm oil plantation on world demand., Modeling economic growth in contemporary malaysia (pp. 1 - 392), United Kingdom:Emerald Publishing

RESEARCH

Trulook's dilemma : to change or not to change its distribution channel? (2019), Member, UNIVERSITI
Let's be green kids! revealing the message framing preferences among young childrens and the affect of islamic framing as an intervention (2016), Master's Student, UNIVERSITI
Penerimaan pengguna universiti utara malaysia terhadap e-dagang (2004), Leader, UNIVERSITI

Occupation

Lecturer

Location

Business Management
UUM College of Business

Telephone

04-9287486

Email Body

irahdin@uum.edu.my