Title

CV - Dr. Shahrin bin Saad

Creator

Shahrin bin Saad

Source

UUM Portal

Date

%UTC %b %13

Language

English

Bibliography

PUBLICATION
Name in APA Format : NO_INITIAL

(2016). Promoting pro-environmental behaviours: message framing as an intervention in recycling campaign. International postgraduate business journal . 8(2), 00 - 00.
(2016). Business strategic analysis among hotels in malaysia. The international journal of business and management. 4(11), 168 - 175.
(2017). The relationship between dimension of consumption value and intention to purchase of green products. The international journal of business & management. 5(10), 215 - 221.
(2017). An empirical study on brand image factors that influence students behaviour. International journal of economic research. 14(20), .. - ...
(2017). Young consumer response to message framing in recycling advertisements. International journal of economic research. 14(15), 391 - 402.
(2018). Convenience risk, product risk, and perceived risk convenience risk, product risk, and perceived risk influence on online shopping: moderating effect of attitude. International journal of business management . 3(2), 1 - 11.
(2018). Model of muslim consumers� willingness to purchase genetically modified foods (gm foods). Jurnal pengguna malaysia. 31(1), 70 - 81.
(2019). Employing the integrated business strategies among hotels: a qualitative approach. Journal of advanced research in dynamical & control systems. 11(5), 555 - 563.
(2020). The influence of service quality and brand reputation on customer satisfaction in zakat institution . International journal of supply chain management. 9(2), 240 - 244.
(2020). Moderator trust, subjective norms influence risk and online shopping behavior of consumers. International journal of scientific & technology research. 9(1), 627 - 641.
(2019). Sos! the early stage of rescuing mydin pke emporium. Sos! the early stage of rescuing mydin pke emporium. 1(), 1 - 41.
(2017). Delivering international market orientation: construct through human resource strategies, Transformational issues in business management practices : professional issues and controversies (pp. 111 - 120), Kuala Lumpur:Pearson

RESEARCH

Pembangunan indeks kualiti perkhidmatan zakat negeri kedah (2018), Member, KEMENTERIAN/AGENSI LAIN
Kajian kebolehpasaran perkhidmatan dobi di universiti utara malaysia (2018), Member, UNIVERSITI
Smes readiness in adopting digital marketing strategies (2018), Member, ANTARABANGSA
Rescue 911: the initial stage of reviving mydin pke emporium (2018), Member, UNIVERSITI
An empirical study in comparing the brand indentity and brand image : a case of branding strategies in uum (2017), Leader, UNIVERSITI
Purchase behaviour of retailer's brand: the impacts of consumers' perceptions on perceived value, perceived quality, perceived low price and store image (2017), Member, UNIVERSITI
Human resource strategic analysis among hotels in malaysia (2016), Leader, UNIVERSITI
Let's be green kids! revealing the message framing preferences among young childrens and the affect of islamic framing as an intervention (2016), Member, UNIVERSITI

Occupation

Lecturer

Location

Business Management
UUM College of Business

Telephone

04-928928 7590

Email Body

shahrinsaad@uum.edu.my